drip marketing

The Ultimate Guide to Drip Marketing Recruiting Campaigns

Recruitment drip marketing isn’t just the latest buzz term, but a lot of savvy sourcers and recruiters have woken up to its potential. They’re taking…

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cold outreach

Ingredients of a great cold outreach email for recruiters

The purpose of your cold email is to get read and responded to. If you are not able to write effective emails that get candidates…

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recruitment email marketing

How to Use Email Marketing for Recruitment and Hiring?

Whenever we think about the marketing team, we see people throwing numbers and paper balls at each other. As a recruiter, we can always learn…

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tell me about a time you missed out on a great candidate. what could you have done better?

This is one reason why you are missing out on great candidates

The ideal candidate — sorry, let me rephrase that, the “perfect candidate” is like a unicorn. They are extremely elusive, if not completely imaginary. You…

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employer branding

How to Create an Employer Brand that Candidates Love

The father of advertising, David Ogilvy rightly describes branding as a creation of genius, faith, and perseverance. Creating an employer brand is no different! Your…

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candidate persona

How to Create a Candidate Persona to Hire Better

Do you know that Ian is the perfect candidate for your Software Architect position? Or that Mary is the Digital Marketing person you are always…

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