Stop Chasing Clients. Start Charging What You're Worth.
Most recruiting agencies know how to source candidates, but struggle to position their pricing confidently.
Learn how to reframe what you sell, move beyond discount races, and attract higher‑value clients consistently.
Pricing That Signals Value
Understand why low fees often signal low quality—and how to fix it.
3 Winning Pricing Models
Contingent+ with commitment, phased retained search, and subscription/RPO frameworks.
Position Before You Pitch
How to craft offers so clients say “yes” before you quote your fee.
Handling Price Objections
Scripts and psychology (anchoring, framing, tiering) to stay firm and close.
Jon Brooks is the founder of The Value Advantage and a veteran of the recruitment industry. With decades of experience, Jon is the go-to pricing strategist for recruitment agencies looking to break free from low-fee traps. He has helped firms double their win rates, build retainer relationships, and position themselves as the premium choice.
CEO, Recruiterflow
Founder, The Value Advantage
