Product Marketing Manager

United States, Full time

About Our Client: Our client is focused on unleashing the full economic potential of digital media companies. They do this by making digital advertising markets and technologies that are designed to deliver optimal value to publishers and advertisers on every ad served across all screens.

They have built a team that is uniquely experienced in designing and operating high-scale ad marketplaces, and they are constantly on the lookout for thoughtful, creative executors who are as fascinated as they are about finding new ways to apply a blend of market design, technical innovation, operational excellence, and empathetic partner service to the frontiers of digital advertising.

Role Details: They are looking for an a Product Marketing Manager who will contribute to the go-to-market strategy for launching new products or features. The PMM will be able to translate their product vision and roadmap into prioritized GTM Plans and Solution Programs, aligned with key stakeholders and business leaders across the organization.


In this role you will work with Sales, Product Management, Marketing, Operations, PMO, data science and other functional leaders to evaluate growth opportunities, frame the problem set and scope potential solutions. The ideal candidate will be fluent in dealing with complexity across multiple channels, across multiple product lines, and with multiple competitors and partners.

 

Your Day-to-Day:

  • Develop GTM marketing programs that influence pipeline revenue and velocity  
  • Partner with Product Management to co-pilot strategic development of GTM Launch Planning 
  • Develop and enhance product packaging and rollout plans for new and existing products
  • Collaborate with product management to ensure market needs are translated into new product capabilities, and new product capabilities are effectively rolled out to the commercial teams.
  • Support tracking, measuring, and reporting against key product and marketing KPIs

Qualifications:

  • Exceptional project management, organizational, writing, & presentation skills
  • Ability to multi-task, prioritize and organize work to meet deadlines and multiple requests 
  • Solid Understanding of the Online Advertising industry, a passion for technology, and the drive to work in a start-up environment
  • Minimum 3-5 years’ experience in a PMM role in an adtech company
  • Exceptional communication and organizational skills
  • Proven ability to build consensus and work effectively within a cross-departmental team
  • Passion, integrity and energy!

 

 

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