A leading e-commerce beverage distribution and marketing brand, recognized as one of the fastest growing company in the United States. Armed with years of experience, studies, big data research and ongoing analysis, consults for brands and their manufacturers to guide them in developing relevant ecommerce-friendly products and packaging that are designed in accordance with the way today’s online shoppers prefer to purchase and consume them.
The Amazon Ecommerce Marketing Manager should a tech-savvy highly motivated professional with positive attitude, excellent people oriented sales skills and comfortable in a high-paced evolving and collaborative environment, responsible for expanding the E-commerce footprint.
Location: Newark, NJ
Responsible for overall advertising and sales on the company’s Amazon e-commerce platform, including, but not limited to, the sales of sponsored products, consultation on search engine optimization and prudent business decisions based on insights from the web-analytics tools.
Responsible for creation, application, follow-up and reporting of new site-features, site usability and ease of customer journey. Leverage and implement e-commerce marketing tools like promo-codes, online coupons, event driven flash sales, customer-centric online messaging etc.
Responsible for up to date product listings, website imagery and partner citations on the online platform.
Responsible for identifying new sales opportunities through up-selling and cross-selling on the seller and vendor websites using the company’s Amazon e-commerce platform.
Support and impart training to stakeholders on guidelines and features of the Amazon e-commerce platform and promote multi-channel marketing potential in conjunction with other support functions.
Keep up to date with emerging trends and technologies, identify new sales funnels and develop strategic promotional plans on the Amazon e-commerce platform.
Achieve set targets and ensure periodic progress reporting on key metrics to the management team.
EXPERIENCE AND QUALIFICATIONS
At least 5 years of experience in B2B sales, design, marketing and e-commerce merchandising.
Experience with Helium 10, Celics or Seller Cloud.
Demonstratable experience on Amazon e-commerce platform (e.g. Amazon Vendor Central & Seller Central)
Demonstratable experience on web-analytics tools, online customer journey and associated metrics.
Demonstratable experience on working in cross-functional teams. Process driven person with people focus.
Strong work ethics with ability to coordinate with a wide spectrum of internal and external stakeholders.
Excellent oral and written business communication skills.
High motivational levels, ability to multi-task and prioritize. Capability to take ownership, work independently and pick up new trends and technologies.
BA or equivalent from a recognised educational institution; MBA degree preferred but can be offset by commensurate industry experience in similar role.
Online marketing and sales experience in the beverages industry.
Exposure to other e-commerce platforms.
Working knowledge on SQL, HTML and XML.
Previous experience in Amazon Pay-Per-Click and paid online search campaigns a definite plus.
Previous experience as an Amazon e-commerce platform consultant a big plus.