Senior Product Marketing Manager (Mobile App)

San Francisco , Full time

We are seeking a Senior Product Marketing Manager to join our customer who is headquartered in the San Francisco area. Thee Senior Project Marketing Manager (Mobile App) will be responsible for maintaining the Mobile App and is required to be familiar working on the app side of a connected device.


Looking for: 

  • 3-5 years of experience in mobile app product marketing and/or product management, specifically with product teams (consumer technology and/or health experience preferable)
  • Must have hands-on experience rolling out iOS and Android mobile software products and/or services
  • Demonstrated track record of success across a variety of marketing activities (advertising, public relations, digital marketing, etc.) and driving marketing for both product launch and evergreen engagement and conversion
  • Data driven and analytical; uses data to assess product and marketing performance, to prioritize areas of opportunity, and to inform decisions
  • Demonstrated ability to plan and conduct A/B test experiments in close collaboration with people in a variety of roles, including UX and product management
  • Enjoy working in a dynamic, fast-paced environment. Flexible and adaptable to changing plans; comfortable with ambiguity
  • Demonstrated ability to build strong cross-functional relationships, both with individuals and across organizations
  • Excellent communication skills – both spoken and written
  • Outstanding follow-through, time management, and project management skills to deliver results
  • Familiarity with consumer software subscription best practices a plus
  • Director of Design Production



This role will support the execution, maintenance and continuous improvement of Design Production and include automation, planning/budgeting and other technology platforms necessary to enable the Production design team to perform in a fast-paced, results-oriented environment.


  • Serve as the Design Leader in executing marketing and Brand Design production initiatives
  • Juggle a high volume of work
  • With a focus on production excellence, partner with Brand designers to resize and organize files execution across all platforms
  • With a mind for scale, partner with Brand design leadership to create and evolve core templates, enabling designers around the world to produce on-brand, beautiful work
  • Help execute and build library of brand assets, ensuring all file types and versions are included
  • Over time, build a team of production design specialists in-house, freelance, and in partner agencies - reviewing their work for quality assurance and growing their skill sets
  • Develop and maintain core Production design processes to support collaboration and communication throughout the Brand design, marketing and cross functional teams
  • Enable the planning and programming process to ensure a coordinated offense across different marketing channels, geographies, and experiences
  • Be the subject matter expert on Production technology platforms and work closely with the Sales and Marketing technology team to manage all Design Production technology platforms
  • Design, develop, train and maintain Production Design processes to enable consistent Design execution across the globe
  • Partner with project management to track & deliver critical Production projects on time
  • Knowledge of Production Design automation concepts and best practices
  • Self-starter able and eager to learn quickly with a good head for problem-solving, while able to adhere to standard Brand design and Production procedures and deadlines
  • Ability to work autonomously and willingness to take the initiative
  • Work in fast pace & high-growth environment
  • Tight deadlines and shifting priorities
  • Willing to “roll-up your sleeves” to drive organizational change
  • Take on roles as necessary, adapt to the organizational needs of the time




  • 8-12 years of experience - Design Production
  • Knowledge of Production Design automation, Q&A, and Design best practices
  • Self-starter able and eager to learn quickly with a good head for problem-solving, while able to adhere to standard operational procedures and deadlines
  • Ability to work autonomously and willingness to take the initiative
  • Ability to work in fast pace and high-growth environment with tight deadlines and shifting priorities, and be willing to “roll-up your sleeves” to drive organizational change




BS/BA – Design or related discipline



  • Must have great communication style and skills to collaborate across Creative, Marketing, and Sales teams
  • Experience in print design and production
  • Previous startup experience is ideal but not necessary
  • Previous eCommerce experience is a huge bonus!
  • Confidence + experience (drive the process forward without a lot of hand-holding)




  • A place to grow your career. We’ll help you set big goals - and exceed them
  • Work with talented, committed and supportive teammates
  • Equity and performance bonuses. Every employee is a stakeholder in our success
  • Boundless snacks and drinks
  • Cell phone subsidy, commuter benefits and discounts on products
  • Excellent medical, dental and vision benefits
  • Work in the heart of San Francisco, one of the world’s greatest cities
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